PRA 05/06/2019
City of Fridley
Parks & Recreation Commission Meeting
May 6, 2019
AGENDA
DATE: May 6, 2019 – 7:00 p.m.
LOCATION:Fridley Civic Campus – 7071 University Ave NE, Fridley, MN 55432 –(Banfill
Conference Room - upper level next to Council Chambers).
CALL TO ORDER
1.APPROVE PARKS & RECREATION COMMISSION MINUTES OF: April 1,2019
2. APPROVE PARKS & RECREATION COMMISSION AGENDA: May 6, 2019
3. STAFF REPORTS
a. Program Highlights(attached)
b. Springbrook Nature Center Report(attached)
4. NEW BUSINESS/ACTION ITEMS
a. Update on Parks Master Plan
b. Moore Lake
c. Update on Springbrook Nature Center Pavilion Project
5. UNFINISHED BUSINESS:
a. Other
6. ADJOURNMENT
Next Meeting: June 3, 2019 at the Fridley Civic Campus –7 p.m.
CITY OF FRIDLEY
PARKS & RECREATION COMMISSION MEETING – APRIL 1, 2019
CALL TO ORDER:
Chairperson Heintz called the Parks & Recreation Commission Meeting to order at 6:59 p.m.
ROLL CALL:
Members Present: Pete Borman, Mike Heintz, Shanna Larson, EB Graham, and Ryan Gerhard
Members Absent: Dave Kondrick
Others Present: Steve Eggert, Councilmember, Luke Cardona, Marketing Manager, Scott Hickok
Community Development Director and Deborah Dahl, Director of Community Services and Employee
Resources
The commissioners and attendees went around the room and introduced themselves, providing a
short background of their history on the committee or with the City.
Ms. Dahl distributed a contact list of the commissioners that included term dates.
1. APPROVAL OF MARCH 4, 2019 PARKS & RECREATION COMMISSION MINUTES
MOTION made by Ms. Larson to approve the March 4, 2019meeting minutes of the Park and
Recreation Commission, seconded by Ms. Graham.
UPON A VOICE VOTE, ALL MEMBERS VOTING AYE, CHAIRPERSON HEINTZ DECLARED
THE MOTION CARRIED.
2. APPROVAL OF PARKS & RECREATION COMMISSION AGENDA FOR APRIL 1, 2019.
Chairperson Heintz called for a motion to adopt the agenda for April 1, 2019. Ms. Larson made
a change to the agenda to include Councilmember Eggert’s item. She MOTIONED to approve
the agenda to add Mr. Eggert’s item on 4f. Mr. Borman SECONDED the MOTION.
UPON A VOICE VOTE, ALL MEMBERS VOTING AYE, CHAIRPERSON HEINTZ DECLARED
THE MOTION CARRIED.
3. STAFF REPORT
a. Program Highlights
Ms. Dahl summarized a few of the highlights from the packet, stating that staff is currently into
spring activities and scheduling the adult summer leagues and athletics.
Ms. Dahl stated that the tree sale is very popular and going well, with up to 40 trees reserved
so far. Mr. Borman had asked how the decision was reached to determine the kind of trees.
Ms. Dahl said she would have staff respond. Mr. Heintz suggested that if we start the program
earlier and people are looking for a certain tree (for example a maple tree) then it could be
arranged to pre-order.
b. Springbrook Report
Ms. Dahl said the registration for summer camps at Springbrook are going very well and the
new software has been a great tool for staff.
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Meeting Minutes – Fridley Park and Recreation Commission (April 1, 2019)
Engagement Specialist, Alyssa Kruzel, is diving in at the Nature Center by reaching out to a
number of new school contacts for expanding school programs and curriculum. Her efforts are
proving to be very fruitful.
Though the final results are not in yet, the Spring Spree did very well and felt like the turn out
and funds raised were positive.
4. NEW BUSINESS/ACTION ITEMS:
a. New Commission Member - Ms. Dahl thanked Ryan Gerhard for expressing an interest
and joining the commission. Mr. Gerhard was appointed by Council in April and has an
interest in parks and recreation and brings a background of youth wrestling, football and
sports.
Commission Appreciation Dinner - Mr. Eggert reminded the committee that the
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Commission Appreciation Dinner is scheduled for April 15 at 6 p.m. at the Springbrook
Nature Center and asked them to attend.
b. Marketing and Communications Activities - The city’s Marketing Manager, Luke
Cardona, showed the commission some of his plans and activities for marketing,
specifically related to Parks and Recreation. He demonstrated some of the tools like
POLCO – an on-line survey tool, where seven surveys have been deployed to collect
information from residents and businesses about areas of interest. He mentioned three
surveys have been focused on parks and recreation (Winterfest, volunteerism, and on-
line activity registration).
Mr. Cardona discussed efforts in social media (like Facebook) and mentioned how staff
have been trained on best practices and techniques to improve the City’s use and
branding.
The registration software for PerfectMind is another platform for social media that will
make promoting programs easier and monitor success. He said the data base of users is
a great opportunity for easy promotion.
Ms. Dahl mentioned that there are approximately 1500 profiles set up in the set up
system that can be marketed to (400 enrolled within the last month).
Ms. Larson said she loved getting the e-mail prompt that said we have new programs
starting if you’d like to register, check out our programs.
Mr. Heintz asked if there was a way to discount or give a credit/coupon to prompt
someone to register or bring in new subscribers. Mr. Cardona said they are working on a
variety of ideas.
Mr. Cardona said that he has been working on a basketball court renovation promotion
from the Minnesota Timberwolves. He said that nominations are being collected for
communities to participate and vote for the best project. He submitted an application
today and should know in the next few weeks to see if Fridley will be a finalist. If a finalist,
then the City will promote the need/interest and if selected will be a great public relations
opportunity. Ms. Dahl said this will be a great public engagement activity as well if
awarded.
Mr. Cardona showed the new electronic newsletter for Springbrook has been designed
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and launched on March 15. The digital newsletter is called Tales to the Trails and is
similar to the Fridley 4 U. The template and tool we be used monthly to promote activities
in a timely way and can be easily produced by staff on an on-going basis. The next step
will be to brand for the City of Fridley Recreation.
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Meeting Minutes – Fridley Park and Recreation Commission (April 1, 2019)
The Springbrook Brand Guideline document is being developed and will be useful to keep
a consistent look and feel on documents, promotions and the City’s image.
Staff will be working on a social media calendar that can be scheduled and intentional
and thoughtful about what appears on line.
Mr. Heintz said that establishing a good social media presence is important and sets us
apart from other cities and getting new residents. Mr. Cardona said that it’s important to
stay competitive and provide information about what is happening within the City.
Ms. Dahl said that over time, the city will have reports and statistics to track the people
who are looking at information.
c. Joint Powers Agreement with Anoka County
Ms. Dahl summarized the Joint Powers Agreement that is proposed between the City and
Anoka County to accommodate the changes in the regional trail due to the redevelopment
project at the Civic Campus. She also pointed out where the playground relocation would
occur.
Mr. Hickok provided an update on the residential development at the civic campus, stating
there will be 72 row homes and town homes with Lennar. He said that the Pulte project is
almost completely sold out. Commission members had a few questions. No final requests
or actions taken.
Ms. Dahl mentioned there have been a number of inquiries on Community Gardens,
which have been suspended due to the development. She stated that staff is research
other options and will continue to explore ideas.
She also gave the commission an update on the playground, which is still in the design
and conceptual phase.
Mr. Heintz suggested staff put up a sign for the playground and Ms. Dahl said she would
look into it along with an opportunity for a public engagement activity.
Ms. Dahl said that it is desirable to have the design of the playground to be compatible
with the civic campus. Mr. Hickok explained the bridge is an important feature that is
being fine-tuned now.
Ms. Dahl said that staff has been working on trails and cross walks and once designs and
plans are further along staff will bring those back to the Commission.
Mr. Heintz called for a motion to approve the proposed Joint Powers Agreement –Mr.
Borman made the MOTION to approve, which was SECONDED by Ms. Larson. UPON A
VOICE VOTE, ALL MEMBERS VOTING AYE, CHAIRPERSON HEINTZ DECLARED
THE MOTION CARRIED.
d. 49’er Days Event
Ms. Dahl provided the commission with the schedule and summary of the events, stating
the location will be at Commons but moved to the southern end of the park to
accommodate the classic car show.
Ms. Larson said she liked having the event in the late afternoon.
Ms. Dahl said volunteers are needed and encouraged people to become involved.
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Meeting Minutes – Fridley Park and Recreation Commission (April 1, 2019)
Ms. Dahl mentioned that staff will be obtaining the fire rescue truck which will be
repainted and customized for recreation events like 49ers’, city open houses, police
events, etc.
e. Timberwolves Court Renovation – Discussion took place earlier under Mr. Cardona’s
presentation.
f. Councilmember Eggert is planning to attend all commission meetings and wanted to
attend the parks commission, particularly after seeing the priorities of the Council have
so much to do with parks.
He said he had taken a call from a resident over by Briardale Park about people who are
not cleaning up after their dogs and wanted the commission to know. Mr. Eggert felt that
there could be better communication to remind people about the need to keep public
spaces and parks cleaned and picked up. A number of ideas were suggested to provide
containers and bags for depositing waste or putting reminders in the City Newsletter.
g. Ms. Dahl mentioned the City staff met with Twin City Gateway to explore ideas on how
to bring people into the City through tourism, including senior softball, pickle ball, and
cricket tournaments, mountain bike trails races, Fat tire bike races, Santa Runs, etc. By
working with them the social media promotions with Explore Minnesota. Staff will be
working on phone applications for the future and mapping software.
h. Mr. Heintz said that several comments have come in to him about Moore Lake Park and
asked what is being done and how long with the master plan take. Ms. Dahl said that she
will come back to the commission with an update and hope to provide some information
and ideas. Other commission members weighed in on similar concerns and interests,
including considering offering a kayak rental station or sand soccer field. Ms. Dahl said
that Moore Lake is a priority and she and Jeff Jensen can come back with some
additional information at the next meeting.
Ms. Larson said that as she was researching places to take her kids along with friends
for the summer and was disappointed because there were no water features with
indoor/shade features in Fridley such as splash pads next to playgrounds. She said she
would also like to see an indoor playground in the city.
Ms. Dahl said that the feedback is good for staff and they will continue to work on plans
to provide a lot of options for residents through this master planning process and the
commission’s input is valued.
ADJOURNMENT
Ms. Larson made a MOTION to ADJOURN THE MEETING ON APRIL 1, 2019 AT 8:59 P.M.,
SECONDED by Ms. Graham. UPON A VOICE VOTE, ALL MEMBERS VOTING AYE,
CHAIRPERSON HEINTZ DECLARED THE MOTION CARRIED - MEETING ADJOURNED.
Respectfully submitted,
Deborah Dahl, Director
Community Services and Employee Resources
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Meeting Minutes – Fridley Park and Recreation Commission (April 1, 2019)
3a
May 2, 2019
Fridley is a Finalist for the Timberwolves Court
Now Hiring For Summer Staffing
Renovation Competition
Margo and Cleve held interviews for summer
nd
Each year the Minnesota Timberwolves and U.S.
seasonal staff on Thursday, May 2. We are
Bank partner to provide basketball court
looking to hire between 5-8 staff and have 16 staff
renovations and upgrades to four select courts in
returning from last summer.We are currently
different regions of Minnesota. They call this
reviewing applications for summer intern position
project “Our Courts. Our Future.” The City of
as well.
Fridley Marketing and Recreation divisions applied
to have Madsen Park basketball court renovated.
The Public Works Department is looking for
The application alone did not guarantee a
summer maintenance help as well. Interested
nomination, as there are many organizations that
applicants should apply now on the City’s website:
submit to have their local basketball courts
www.fridleymn.gov/jobs
upgraded as part of this program.
On May 2, we were notified that Madsen Park in
Volunteers Needed
Fridley has been chosen as one of three nominees
The City is always in need of volunteers for events,
in our region. Voting details have not yet been
service and clean-up projects and supporting
made available, but once they are, the Marketing &
programs. If you are interested in helping out,
Communications team will move fast to promote
please contact Alyssa Kruzel at 763-572-3579 or e-
this and make a city-wide call-to-action to vote for
mail at alyssa.kruzel@fridleymn.gov.
Madsen Park’s basketball court. The winning
basketball court will receive a brand-new court put
New Software Is Going Well!
in by the Timberwolves and U.S. Bank and will host
With having launched the City’s new registration
a ribbon cutting alongside Timberwolves
system five months ago, nearly 2,000 residents and
personnel, athletes, press, and local community
clients have registered on-line. The system will
members, including youth.
provide an easier way to enroll on-line for
programs throughout the year as well as reserve
shelters and receive information about upcoming
S pring Break Trips
events. The system is being tested to use for
Spring Break field trips were held April 1-5. The
ordering products like the Tree Sale.
participants all enjoyed the exciting outings to the
following locations (participation numbers listed
following location): Crayola Experience (17), Zero
Gravity (20), MN Science Museum (16), Big Thrill
Factory (21), and Monticello Community Center
(25).
UPCOMING CITY-SPONSORED EVENTS:
Next Brochure
The May/June brochure is hitting the streets now
Environmental Fun Fair and Fix It Clinic – May 4,
and will be distributed electronically and available
Springbrook Nature Center – 10 a.m. to 2 p.m. (FREE)
on the City’s website soon. This issue is slightly
larger than most due to all of the summer
Bike Helmet Clinic – May 7 from 4-7 p.m. at the Fridley
activities.
Police Department (FREE)
Strategic Planning
HeartSafe CPR and AED Training – May 14, 6-7 p.m.
Following the Councils Focus on Fridley workshop,
Fridley Civic Campus
staff have been preparing for 2019-2020 and
beyond by developing goals, budgets, IT needs and
Community Blood Drive – May 17, 9 a.m. to 3 p.m. at
capital improvement requests to line up with
the Fridley Civic Campus
Council priorities. Some of the key areas Recreation
Pet Clinic – May 18, 2-4 p.m. Fridley Civic Campus – Fire
and Nature Center staff will be focusing on will be:
Department
Parks Master Plan; promoting programs, amenities
and activities; Building Relationships and
49’er Days – June 13 & 14, Commons Park
collaborations; Improving financial stability and
organizational excellence.
Summer Programs Start Week of June 11
Community Engagement
Summer Concert at Springbrook Nature Center– June
Community Engagement Specialist, Alyssa Kruzel
25, 7-8:30 p.m.– Featuring - Good Morning Bedlam
has been working on developing a formal public
engagement plan and will be working with
Environmental Planner Rachel Workin to launch an
on-line tool call Social Pinpoint to collect ideas,
feedback and input from the public about parks,
amenities and needs. The tool and demo are
located on the City’s website. In addition, Alyssa
has been working on establishing connections with
community organizations, community leaders and
neighborhoods to identify areas of need, provide
support and help to promote the community. More
to come!
49’er Event
Staff is very involved in assisting with the plans for
49’er Days. June 13 & 14, including coordinating
the event with Public Safety and Public Works,
developing marketing materials and advertising,
developing and coordinating the pre-parade family
activities and assisting with logistics and
permitting.
Springbrook Nature Center
Monthy Report May 2019
The Pavilion Activity Center project is moving forward with MN DNR Outdoor Recreation Grant
Program funding in the amount of $150,000. A required match from existing park CIP and Springbrook
Nature Center Foundation funds.
o A staff committee has sought input and finalized the design and materials. Stamped engineered
drawings have been received and materials are set to be ordered with an 8-10 week lead time.
o The Springbrook Foundation Development Committee continues to meet to discuss fundraising
and opportunities to secure in-kind donations for the project, expected to begin spring 2019.
McGough Construction has agreed to a $25,000 financial contribution
Vision Woodworking, Park Construction and Parsons Electric have made verbal
commitments to contribute in-kind services.
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o Demolition of the old picnic pavilion was completed the week of March 25.
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A Migration Celebration event was held on April 27 featuring many activities and a presentation by
the University of Minnesota Raptor Center. 140 visitors enjoyed the event.
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The Environmental Fun Fair was held on Saturday, May 4. The event was a partnership with the City
of Fridley and Anoka County 4-H. The event featured many exhibitors, presenters and hands-on
activities. Expected reach is between 150-250 guests.
Springbrook is actively pursuing new environmental education partnerships and is in discussion with
North Park Elementary, Fridley Public School Primary Years Program, and Park Terrace Elementary to
explore partnership possibilities.
April and May are very busy times for school programming with daily field trip and school outreach
programming happening with Fridley Public Schools, Adams Elementary and other partner schools.
Thanks to a grant from the Coon Creek Watershed District, Springbrook is hosting an interactive digital
exhibit on the Mississippi River developed by Hamline University. The exhibit will be on site for the
month of May.
The new Perfect Mind registration system has been working well. There have been nearly 1,800
accounts created by guests to enroll in programs and activities through the Recreation and Nature
Center activities.
o Summer camp registrations are going well with several camps filling and over $60,000 in
revenue from enrollments.
We have been awarded several grants for habitat improvements at Springbrook Nature Center, with
some work to be completed at Moore Lake Sand Dunes Natural Area. One grant from the Minnesota
DNR is in the amount of $37,000 and the other state grant administered by Great River Greening is in
the amount of $51,450 with an $8,000 City match payable over 3 years. Combined, the work will
remove invasive buckthorn from large areas of the parks as well as including prescribed burns to
encourage the healthy growth of native species. A request for proposals was sent out a proposal is
being finalized with Landbridge Ecological (formerly Wetland Habitat Restoration) who did the
plantings and maintenance of the interpretive center landscaping.